Marketing Xcellence
Services Offered
01 Coaching and Mentoring for your Team
Need a new perspective or assessment on how your Marketing Services or Marketing Training organization is adding value? Through the MMX Effectiveness model we can can identify simple and impactful ways that your teams can be more effective in delivering Key operational outcomes (training, speed of delivery and cost) leading to proven ROI on your capabilities investment.
02
Create a “Fit for Purpose” Marketing Capabilities Audit and Training Strategy
Right Talent with the Right Skills are critical to executing your Growth Strategy and Plans. Identifying the right capabilities (technology, process and skills) to capture and deliver performance outcomes are essential for success. I build and create Capability Models unique to my clients that ensure that training and upskilling programs are synchronized with the Transformation and Change agenda of the client. Your brand and business situation is unique to you. Shouldn't your plans to build your people be 'fit for your purpose' well?
Sub Services Offered:
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Competency Models Assessment, Development and Deployment
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Marketing Curriculum Development,
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Content Sourcing
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Training Scorecard Development
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Training utilization, Tracking and Measurement
03 Brand Building Models
Build your "Fit for Growth" effective marketing model that fuels Sustained and Regenerative Growth for your Brand. Understand and activate the unique growth drivers of your brand linked with your Business and Operational Strategies and Capabilities. Through the years , I have led and created and deployed world class approaches to brand building.
04 Build Marketing Training & Learning Programs
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Broad experience creating and delivering custom live and on line training courses.
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Content areas include
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Creativity, Content and Communication Planning Development
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Martech deployment
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Brand Building Models
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Analytics Training
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Career Pathing and Management
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Diversity and Inclusion for Growth
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Certified Instructional Designer, Georgetown University 2021.
05
Marketing Operations and
Transformation Roadmap
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Transforming your Marketing Department?
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AI enabled transformation. I have experience leading multiple reorganizations and right sizing programs that resulted in significant efficiency and productivity delivering more than $200M in savings for Marketing Services and Marketing organizations while transforming operating ways of working that increased Speed, Agility, AI enabled decision making and COST SAVINGS!
EISENGARD AI
